Are Low-Fee Brokers Being Sabotaged?
In a recent report, Nadel highlighted the industry’s efforts to hinder legislative or administrative threats to the current system by discouraging agents from openly disclosing their rates and steering clients away from deals involving “low-fee” brokers or agents offering lower prices.
The report suggests that traditional agents often argue that low-fee agents compromise on the quality or quantity of services when charging lower fees, using this as a tactic to discourage sellers from working with them.
Nadel points out that this steering tactic is still a prevalent issue and has been used by the industry to protect billions of dollars in excess fees against competitive pricing.
Furthermore, Nadel challenges the common perception of real estate agents as commission-based salespeople by highlighting that their fees are primarily compensation for their time rather than being based on the sale price of a home. He argues that basing fees on sale prices does not necessarily reflect an agent’s expertise or the value they provide.
The report also addresses the misconception that lower commissions are associated with lower service quality, emphasizing that these fears are often unfounded. Nadel encourages consumers to consider working with low-fee agents, citing a national survey that revealed concerns about service quality with lower-fee brokers.
In conclusion, Nadel recommends that sellers have more control over the funds allocated for agent commissions and suggests keeping any unused funds from the sale proceeds. He also advises buyers and their agents not to overlook homes that do not openly offer buyer agent commissions.
Examining Real Estate Practices
Despite the resistance to working with low-fee agents, Nadel notes that in today’s market, more traditional agents are open to accepting referrals from low-fee firms. He mentions that platforms like Clever and Houzeo are facilitating this transition by offering referral services.
The report highlights the ongoing scrutiny of real estate agent commissions by federal regulators, including the Department of Justice (DOJ). While changes have been implemented following the NAR’s commission lawsuit settlement agreement, agent commissions have remained steady, with reports indicating a potential rise in recent years.
